Suunto Oy, the Finnish designer and manufacture of sports watches, dive computers, compasses and precision instruments, has a new owner. Liesheng, a leading Chinese technology company focusing on the smart & sport wearables electronics segment, has agreed a first half of 2022 purchase, from Amer Sports, itself part of one of China’s largest sports equipment manufacturers, Anta Sports Products Ltd.
For Suunto, Liesheng offers Suunto technological advantages in product development, centralized sourcing and access to wider international markets, especially in Asia. For Liesheng, Suunto offers access to new markets and product categories, in addition to Suunto’s strong brand heritage.”
Liesheng is based in Guangdong, China. It currently sells products in more than 100 countries around the world.